ie UNIVERSITY
THE NEXT FIFTY
How will education evolve in the next 50 years?
BRIEF:
IE University wanted to celebrate its 50th anniversary with an innovative event that was far removed from the conventional type of commemoration.
SOLUTION:
We converted the 4th floor of the IE Tower into an interactive museum to show a 50-year outlook of the world for each of the five schools. A universe of audiovisual content in different formats, interactive platforms, art installations, conversation spaces and VR experiences that allowed the more than 600 attendees to immerse themselves in this futuristic experience.
+ 600
ATTENDEES
CONSTRUCTION OF AN INTERACTIVE MUSEUM
IMMERSIVE EXPERIENCES
5
THEMES, ONE FOR EACH SCHOOL
